Cinque Terre

Associate Professor of Commerce

Email: subhajit@xim.edu.in
Phone: 0674-237-7872

Teaching & Research Publications Achievement Conf/Training/Seminars Advisory Positions Admin Responsibilities Education

Teaching

Marketing Practices & Implementation Sales and Distribution Management Brand Management Consumer Behaviour Rural Marketing Services Marketing Retailing

Research

Brand Chemistry¸ Tourism Marketing, Online Consumer Brand Engagement, Political Marketing, Value Based Distribution Equity, CSR led Branding, Consumer Insight and Pedagogical Issues in Marketing Education.

Hobbies