Cinque Terre

Associate Professor of Mass Communications

Email: vijaykumarvijayan@xim.edu.in
Phone: 0674 - 2377721

Teaching & Research Publications Achievement Conf/Training/Seminars Advisory Positions Admin Responsibilities Education

Journal Publications

Pati, S., & Kumar, V. V. (2023). The Medium is the Message: Audio-Visual Communication Over Textual Communication-A Matter of ‘Effectiveness’ in Communicating Conservation. Global Media Journal - Indian Edition, 15(22).

Rose, R., Kumar, V. V., & Jena, L. K. (2023). Contingency Theory and Public Emotions in Crisis Communication –A Conceptual Study. Journal of Education Culture and Society, 14(2), 30–48.

Kumar, V. V. & Sahu, A. (2023). “Making” the contemporary and next-generation journalist, through data journalism: The need for emerging curriculum in journalism education in India – A primary proposal. Plaridel Journal of Communication, Media, and Society. 20(02),177 - 199.

Nazini, N., & Kumar, V. V. (2020). Fabricated Cinema: A Study on the Representation of Muslims in Selected Tamil Films Featuring Kamal Haasan. Global Media Journal: Indian Edition, 12(2).

Kumar, V. V., & Jena, L. K. (2020). ‘I am perfectly imperfect because I am a media professional’: Asserting the Association Between Media Consumption Attitude, Emotional Ownership and Personal Well-being. Asia Pacific Media Educator, 30(2), 160-179.

Kumar, T., Kumar, V. V., & Mohapatra, S. (2020). Social Media and Social Activism: A Case Study of ‘Jallikattu’ Movement. Journal of Media and Communication, 4(1), 20-34.

Kumar, V. V. (2020). “Envisaging Women Empowerment": A Case Study of Female Students Empowerment Through Television Production Courses. Centurion Journal of Multi-Disciplinary Research, 10(1), 98-120.

Maheshwari, H., & Kumar, V. V. (2019). Sustainable Development Goals and Corporate Social Responsibility: A Perceptive from Indian Companies. International Journal of Research in Advent Technology, 1(1), 176-181.

Kumar, V. V., & Arulchelvan, S. (2016). " Look MA, IM A Star!"-Exploring Contestants Participation in Tamil Reality Television. Mass Communicator: International Journal of Communication Studies, 10(2), 17-22.

Kumar, V. V., & Arulchelvan, S. (2015). 5 W’s and 1 H: The Furtive of Interactive Reality Television. International Journal of Applied Engineering Research, 10(17), 37495-37500.

Kumar, V. V., & Arulchelvan, S. (2015). Motivation and impact of viewing reality television programme: An audience study. Indian Journal of Science and Technology, 8(27), 1-9.

Kumar, V. V., & Aram, A. I. (2010). Information Communications Technology and Women Empowerment in India, The Journal of Media Studies, 1(1).

Book Chapter

Kumar, V. V. (2018). Communicating Lives: Portrayal of Underprivileged through Documentaries - published in the book Communication for Development, Edited by Prof. Upendra Padhi, published by Institute of Media Studies, Bhubaneswar.

Maheshwari, H., & Kumar, V. V. (2018). The Alacrity Paradigm: Social Media Marketing Vs. Consumers Attitude - A Case Study - published in the book Social Media & New Generation, Edited by Dr. Manmohan Gupta, published by Eureka Publications, Pune.

Kumar, V. V. (2014) Corporate Social Responsibility - An Initiative to Sustainable Development in Impact of Sustainable Development on Global Corporate Environment, Vijay Nicole Imprints Pvt Ltd., India.

Kumar, V. V. (2008). Role of Outdoor Hoarding in Film Selection Process in Mass Communication – Art of Cinema, Thol Illamurugu Pathipagam (Publications), India.

Kumar, V. V. (2008). Film Review and its Impression in Mass Communication – Art of Cinema, Thol Illamurugu Pathipagam (Publications), India.

Articles in Newspaper

Sharma, Isha., & Kumar, V. V. (2020). Hashtag, Tweets & Retweets, Mini Research-Based News Article Published in The New Indian Express - Edex Newspaper.